For Photographers

Finding Inspiration For Your Brand

April 14, 2015


Finding inspiration for your brand can be right under your nose, or in your closet. I am currently working on my grid cork board above my desk. Isn’t it cool?? Everything I find that I like I tack to it. This can be as simple as a wrapper with unique fonts on it or a photo out of a magazine. There’s no rules to this inspiration board, its ALL ABOUT YOU!! Not only does it inspire me but motivate me as well!! Btw- you can get the cork board at Target 🙂
I’m currently in the process of figuring out my brand and what that means to me. Although I do have a new website and logo, I want to go further. I want my brand to be an extension of me so I am always keeping my eyes open for inspiration.

Nicki Metcalf Photography Richmond Wedding Photographer_0882.jpg

Why did I like this girl? She’s very edgy and I love her freckles (I’m secretly jealous of people with freckles).
Nicki Metcalf Photography Richmond Wedding Photographer_0883.jpg

There is NO LIMIT to what this inspiration cork board holds! I have no clue who those guys are but I LOVE street photography & portraits.
Nicki Metcalf Photography Richmond Wedding Photographer_0884.jpg

If you can’t tell I LOVE PORTRAITS! Richard Avedon is one of my favorite photographers!

Nicki Metcalf Photography Richmond Wedding Photographer_0887.jpg

Nicki Metcalf Photography Richmond Wedding Photographer_0886.jpg

The grid image below are shirts I found in my closet. I compiled close up shots of my shirts, shoes and accessories. It blew me away how much I learned about myself!
I’m all about the patterns, and colors!
Nicki Metcalf Photography Richmond Wedding Photographer_0893.jpg
Nicki Metcalf Photography Richmond Wedding Photographer_0885.jpg
I love Hokie so he had to be in the picture!
Nicki Metcalf Photography Richmond Wedding Photographer_0888.jpg
Nicki Metcalf Photography Richmond Wedding Photographer_0891.jpg
Nicki Metcalf Photography Richmond Wedding Photographer_0890.jpg

Leave a Reply

Your email address will not be published. Required fields are marked *



I see the beauty in imperfect things. As a Christ-follower, faith is central to my life, work, and connections. I am fueled by joy, known for my bubbly and sunny disposition, and always with a warm hug. Imperfect beauty inspires my love for all things vintage, abstract art, and real love stories. I love moments full of grit and emotion; life off the beaten path; stunning views along the shore; and the juxtaposition of New York grunge and laid back Cali-vibe. 

As a mother of two, I am very familiar with how quickly life’s most important moments fly by too quickly. I will calmly and seamlessly guide you through frames that will endure. I strive to capture your memories with one-of-a-kind images full of meaning. I cannot wait to connect with you! 

I bring all of these elements to my time with my couples. With over a decade of experience in the industry, I know how to gently guide you through poses that are natural and beautiful. The transition into this sentence doesn’t make sense. Throughout your day, you will feel the love from those there to celebrate
 you two. 
When I’m not photographing weddings, I enjoy long walks in the neighborhood with my husband, my kiddos Tuxie and Sunny, and my labradoodle Hokie.. Also, I am a huge dog-lover! I’m pretty sure heaven is full of dogs. I can’t wait to connect with you, and yes, your pup is always welcome here! 


Timeline guide

Heirloom schlitz synth, humblebrag scenester tumblr plaid narwhal offal tofu authentic hell of umami. Williamsburg sartorial put a bird on it craft beer.


The portrait Shoot Style guide



© Nicki Metcalf Photography 2022

Design by Tonic